Full Job Description
Job Title: Digital Content Strategist
Company: ABC Corp
Location: Morganfield, Kentucky
About Us:
ABC Corp is a globally recognized leader in the e-commerce landscape, proudly serving millions of customers across the world. We are committed to delivering innovative solutions that enrich our customers’ online shopping experiences. Our dedication to excellence has enabled us to expand our influence in the digital world and maintain our competitive edge. We are looking for a talented Digital Content Strategist to join our vibrant team in Morganfield, Kentucky, and help shape the future of our digital content.
Position Overview:
As a Digital Content Strategist at ABC Corp, you will lead the design and execution of effective digital content strategies that resonate with our audience and drive brand engagement. You will collaborate closely with cross-functional teams, including marketing, SEO, social media, and design, to create compelling content experiences across all our platforms.
Key Responsibilities:
- Develop and implement comprehensive content strategies that align with ABC Corp's objectives and vision.
- Lead market research efforts to understand audience needs and preferences, leveraging insights to create engaging digital content.
- Collaborate with marketing teams to produce SEO-optimized content that drives organic traffic and enhances our online presence.
- Use analytics tools to track content performance and make data-driven decisions to optimize engagement and conversion rates.
- Oversee the execution of content across various platforms, ensuring consistency in brand messaging and voice.
- Create and manage editorial calendars, ensuring timely delivery of content projects.
- Conduct competitor analysis to identify trends and opportunities for content innovation.
- Work closely with graphic designers and video producers to enhance the visual storytelling aspect of our content.
- Engage with audiences on social media and monitor feedback for continual improvement of content strategies.
- Train and mentor junior content creators and interns to foster a collaborative and creative team environment.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital content strategy, preferably within a corporate setting.
- Strong understanding of SEO best practices and content marketing strategies.
- Proficiency with analytics tools such as Google Analytics, SEMrush, or similar platforms.
- Exceptional writing, editing, and communication skills, with an ability to adapt tone and style for different audiences.
- Experience with social media management and digital marketing platforms.
- Strong project management skills with an ability to manage multiple deadlines and prioritize effectively.
- Creativity and innovation in content creation with a keen eye for detail.
Why Join ABC Corp?
At ABC Corp, we recognize that our employees are our greatest asset. We offer a dynamic and inclusive work environment where creativity is encouraged, and collaboration is key. When you join our team, you can expect:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career growth.
- A flexible and supportive work culture focused on work-life balance.
- Access to the latest tools and technologies to enhance your digital marketing efforts.
- An exciting work location in Morganfield, surrounded by the beauty of Kentucky.
How to Apply:
If you are passionate about digital content strategy and want to make a significant impact in a thriving company, we would love to hear from you. Please submit your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your work.
Equal Opportunity Employer:
ABC Corp is an equal-opportunity employer and values diversity in our workforce. We encourage all qualified individuals to apply.
Join us at ABC Corp, where your ideas and contributions will help shape the future of digital content! We are excited to meet the creative minds willing to take on the challenge of transforming our digital landscape.